Skip to main content

Can I Advertise All Products or Just a Few?

Choose to advertise your entire catalog—or focus on specific products. The choice is yours.

May avatar
Written by May
Updated over 2 weeks ago

Flexible by Design

Autron gives you full control over what you want to advertise. You can run ads across your entire catalog or focus only on specific ASINs—it all depends on your goals, budget, and strategy.

How to Choose What to Advertise

  1. Go to your Autron Dashboard

  2. Click on the Goals tab

  3. Navigate to By Product Goals

  4. Toggle on the products you want to advertise and use Bulk Actions if you’d like to apply the same goals across multiple products

    You can set product-specific goals like ACOS targets, or just stick with global defaults.

Should I Advertise Everything?

You can—but we don’t always recommend it.

Advertising every product may dilute your budget and slow learning. For best results, start with:

  • Your best-selling or high-converting products

  • Products with healthy inventory and strong reviews

  • New launches you want to aggressively promote

This targeted approach helps Autron learn faster and drive better performance early on.

Can I Add or Remove Products Anytime?

Absolutely! You can update your product goals at any time from the By Product Goals tab. Autron will automatically adjust campaigns based on the products you’ve selected and your goal settings.

As for the product list itself, Autron continuously syncs with your Amazon Advertising Console—so your available products reflect what’s in your Amazon account.

💡 Tips: If you notice outdated or inactive products still appearing in Autron, feel free to reach out to our team—we’re happy to help clean that up.

Need Help Deciding?

Not sure which products to start with? Reach out to our team—we’re happy to help you build a focused, high-performing strategy.

Did this answer your question?